AIMS: Jaguar slashes prices
BY HAITHAM RAZAGUI | 17th Oct 2012
Deep price cuts of $29,500 on the XK and XKR coupe and convertible – plus up to $64,500 off the fire-breathing XKR-S – and as much as $55,600 slashed from the XJ limo mean talk at Jaguar’s Sydney show stand will not just be about the all-new F-Type sports car.
Re-priced XKs have already started filtering into Australian showrooms, while deliveries of the XK and XJ are expected to arrive in December.
The $10,000-lower XF entry price is for a base Luxury variant with the new four-cylinder 2.0-litre turbo-petrol engine similar to the one in the locally made Ford Falcon EcoBoost.
The XF now undercuts the Audi A6 2.0 TFSI, BMW 520i, Lexus GS250 Luxury and Mercedes-Benz E200 Elegance by at least $8500.
Meanwhile, an XF with the existing 2.2-litre diesel engine can now be had for $69,900 – a sizeable $9000 saving – and value is further boosted by satellite-navigation and eight-speed automatic transmissions becoming standard across the range.
Australians who have just bought a Jaguar should look away now as price cuts further up the range – achieved courtesy of the strong Australian dollar against Sterling – only get bigger.
Jaguar’s new supercharged V6 engine has replaced the naturally-aspirated unit and all but ousted V8s from the XF range, leaving the supercharged flagship XFR as sole big-bore bearer – and $21,400 less expensive at $189,000.
Outgoing V8 Luxury and Portfolio variants have been replaced by the V6 Supercharged equivalents that are a whopping $33,450 cheaper at $95,650 and $112,650 respectively.
All XF variants powered by the carryover 3.0-litre V6 diesel engine are $9600 cheaper, as are the 2.2-litre diesel-powered Luxury and Premium Luxury.
As well as slashing $29,500 off all XK variants, meaning the coupe now costs $189,000, Jaguar has priced both the flagship XKR-S coupe and convertible at $299,000 – meaning savings of $40,500 on the coupe and a massive $64,500 off the convertible.
Like the XF, the XJ range’s naturally aspirated V8 engines have been supplanted by the supercharged V6, with savings of $54,300 on short-wheelbase Premium Luxury and Portfolio variants.
Jaguar’s move to offer long wheelbase as a no-cost option on the XJ has resulted in an even more sizeable $62,300 saving on the stretched Premium Luxury variant, which along with diesel-powered equivalents means there are now four XJ variants priced below the $200,000 mark.
The supercharged V8 Portfolio receives a comparatively modest $15,100 price cut, while the short-wheelbase Supersport is $42,600 cheaper and the stretch version $55,600 less expensive.
All XJ variants also get a rear seat comfort pack as standard, comprising heating, cooling and massage functions, winged head restraints and footrests.
| 2013 Jaguar pricing* | |
| XF | |
| 2.0L Petrol Luxury | $68,900 |
| 2.0L Petrol Premium Luxury | $75,500 |
| 2.2L Diesel Luxury | $69,900 |
| 2.2L Diesel Premium Luxury | $76,500 |
| 3.0L Diesel Luxury | $93,900 |
| 3.0L Diesel Premuim Luxury | $102,900 |
| 3.0L Diesel S | $115,500 |
| 3.0L Diesel S Portfolio | $132,500 |
| 3.0L V6 Supercharged Petrol Luxury | $95,650 |
| 3.0L V6 Supercharged Petrol Portfolio | $112,650 |
| XFR | $189,900 |
| XJ | |
| 3.0L Diesel Premium Luxury SWB | $198,800 |
| 3.0L Premium Diesel Luxury LWB | $198,800 |
| 3.0L V6 Supercharged Petrol Premium Luxury SWB | $198,800 |
| 3.0L V6 Supercharged Petrol Premium Luxury LWB | $198,800 |
| 3.0L V6 Supercharged Petrol Portfolio SWB | $222,600 |
| 5.0L V8 Supercharged Petrol Portfolio SWB | $298,000 |
| 5.0L V8 Supercharged Petrol Supersport SWB | $320,000 |
| 5.0L V8 Supercharged Petrol Supersport LWB | $320,000 |
| XK | |
| XK Coupe | $189,000 |
| XK Convertible | $213,000 |
| XKR Coupe | $209,000 |
| XKR Convertible | $233,000 |
| XKR-S Coupe | $299,000 |
| XKR-S Convertible | $299,000 |
