DAYS before deliveries of the vehicle begin, Ford Australia has announced a considerable price cut of its MY23.75 Mustang Mach-E range, slashing up to $7000 from the price of the all-electric model.
All three variants of the Mustang Mach-E have been reduced in price, bringing it closer in step with rivals including the popular Tesla Model Y.
Ford Australia has cut between $2675 and $7000 from its Mustang Mach-E line-up, which now retails from $72,990 plus on-road costs (in Select trim), a reduction of $7000 over the original entry point to the range.
Similar price cuts to the model have already been witnessed in other markets, including Europe and the United States, as the Mustang Mach-E fails to ignite buyer interest.
The updated Australian price list (see below) will apply from this month (December).
“This price reduction is a major positive for our customers and demonstrates our commitment to delivering the best products and great value to our customers,” said Ford Australia president and CEO Andrew Birkic.
“As the EV market continues to evolve, we are responding to it.”
The mid-tier Mustang Mach-E Premium rear-wheel drive is now priced from $86,990 +ORC, down $4675, to now slot in below the Luxury Car Tax (LCT) threshold, while the range-topping Mustang Mach-E GT all-wheel drive is now $104,990 +ORC, a reduction of $2675.
Otherwise, the range is unchanged with no alteration to equipment levels or specification.
To recap, the 2024 Ford Mustang Mach-E range is available in Select, Premium and GT trim grades with the choice of rear- and all-wheel drive.
The entry Select variant runs a 71kWh battery and 198kW/430Nm single electric traction motor on the rear axle with a potential WLTP range of 470km. Acceleration from 0-100km/h takes a claimed 6.6 seconds.
Next in the range is the $91,665 +ORC Premium variant with a 91kWh battery, 216kW/430Nm single electric traction motor on the rear axle, a potential WLTP range of 600km, and a 0-100km/h sprint time of 6.2 seconds.
The line-up is topped by the GT variant priced from $107,665 +ORC with a 91kWh battery, 358kW/860Nm output from dual electric traction motors, a potential WLTP range of 490km and a 0-100km/h sprint time of 3.7 seconds (claimed).
Drilling down into Ford Australia historical car data for locally sold models, we find the Mach-E GT has considerably more torque than any production Ford road-vehicle ever offered here, emphasised by its 3.7 second 0-100 km/h sprint.
It is Ford Australia’s fastest ever accelerating production vehicle.
This “hero” dual motor GT variant takes performance motoring to a high level, matching prodigious power and torque with MagneRide adaptive suspension and high-performance Brembo brakes.
The model also features “unique” tyres that are specially designed to distribute the car’s huge torque to the road.
More information on the Ford Mustang Mach-E can be found here.
2024 Ford Mustang Mach-E pricing*:
Select (a) |
$72,990 |
(-$7000) |
Premium (a) |
$86,990 |
(-$4675) |
GT (a) |
$104,990 |
(-$2675) |
*Pricing excludes on-road costs.