GROUP Lotus has announced that its new global brand and PR centre will be headed up by James Andrew, who has been appointed chief brand officer.
In addition to this new role, Mr Andrew will continue his responsibilities as executive director of communications for Lotus Cars Limited, reporting to group vice president and managing director of Lotus Cars, Matt Windle.
Mr Andrew joined Lotus in 2019 from automotive and luxury communications agency Influence Associates, a business that he helped establish in London with veteran international automotive PR, Stuart Dyble.