AIMS: Jaguar slashes prices

LUXURY car buyers considering a Holden Caprice might want to take a look at their local Jaguar dealership, as the British luxury brand has just announced that entry to its 2013 model year XF sedan will be lowered by $10,000, to $68,900 plus on-road costs.

Deep price cuts of $29,500 on the XK and XKR coupe and convertible – plus up to $64,500 off the fire-breathing XKR-S – and as much as $55,600 slashed from the XJ limo mean talk at Jaguar’s Sydney show stand will not just be about the all-new F-Type sports car.

Re-priced XKs have already started filtering into Australian showrooms, while deliveries of the XK and XJ are expected to arrive in December.

The $10,000-lower XF entry price is for a base Luxury variant with the new four-cylinder 2.0-litre turbo-petrol engine similar to the one in the locally made Ford Falcon EcoBoost.

The XF now undercuts the Audi A6 2.0 TFSI, BMW 520i, Lexus GS250 Luxury and Mercedes-Benz E200 Elegance by at least $8500.

From top: Jaguar XJ and XK.

Meanwhile, an XF with the existing 2.2-litre diesel engine can now be had for $69,900 – a sizeable $9000 saving – and value is further boosted by satellite-navigation and eight-speed automatic transmissions becoming standard across the range.

Australians who have just bought a Jaguar should look away now as price cuts further up the range – achieved courtesy of the strong Australian dollar against Sterling – only get bigger.

Jaguar’s new supercharged V6 engine has replaced the naturally-aspirated unit and all but ousted V8s from the XF range, leaving the supercharged flagship XFR as sole big-bore bearer – and $21,400 less expensive at $189,000.

Outgoing V8 Luxury and Portfolio variants have been replaced by the V6 Supercharged equivalents that are a whopping $33,450 cheaper at $95,650 and $112,650 respectively.

All XF variants powered by the carryover 3.0-litre V6 diesel engine are $9600 cheaper, as are the 2.2-litre diesel-powered Luxury and Premium Luxury.

As well as slashing $29,500 off all XK variants, meaning the coupe now costs $189,000, Jaguar has priced both the flagship XKR-S coupe and convertible at $299,000 – meaning savings of $40,500 on the coupe and a massive $64,500 off the convertible.

Like the XF, the XJ range’s naturally aspirated V8 engines have been supplanted by the supercharged V6, with savings of $54,300 on short-wheelbase Premium Luxury and Portfolio variants.

Jaguar’s move to offer long wheelbase as a no-cost option on the XJ has resulted in an even more sizeable $62,300 saving on the stretched Premium Luxury variant, which along with diesel-powered equivalents means there are now four XJ variants priced below the $200,000 mark.

The supercharged V8 Portfolio receives a comparatively modest $15,100 price cut, while the short-wheelbase Supersport is $42,600 cheaper and the stretch version $55,600 less expensive.

All XJ variants also get a rear seat comfort pack as standard, comprising heating, cooling and massage functions, winged head restraints and footrests.

2013 Jaguar pricing*

XF
2.0L Petrol Luxury	$68,900
2.0L Petrol Premium Luxury	$75,500
2.2L Diesel Luxury	$69,900
2.2L Diesel Premium Luxury	$76,500
3.0L Diesel Luxury	$93,900
3.0L Diesel Premuim Luxury	$102,900
3.0L Diesel S	$115,500
3.0L Diesel S Portfolio	$132,500
3.0L V6 Supercharged Petrol Luxury	$95,650
3.0L V6 Supercharged Petrol Portfolio	$112,650
XFR	$189,900
XJ
3.0L Diesel Premium Luxury SWB	$198,800
3.0L Premium Diesel Luxury LWB	$198,800
3.0L V6 Supercharged Petrol Premium Luxury SWB	$198,800
3.0L V6 Supercharged Petrol Premium Luxury LWB	$198,800
3.0L V6 Supercharged Petrol Portfolio SWB	$222,600
5.0L V8 Supercharged Petrol Portfolio SWB	$298,000
5.0L V8 Supercharged Petrol Supersport SWB	$320,000
5.0L V8 Supercharged Petrol Supersport LWB	$320,000
XK
XK Coupe	$189,000
XK Convertible	$213,000
XKR Coupe	$209,000
XKR Convertible	$233,000
XKR-S Coupe	$299,000
XKR-S Convertible	$299,000

*Plus on-road costs