GO
GoAutoLogo
MENU

Make / Model Search

New models - Toyota - Avalon - Sorrento sedan

Extra make-up for unloved Avalon

Loaded: Toyota's Avalon Sorrento is packed with $4000 worth of extra features for only $500 over the cost of the Conquest, on which it is based.

Toyota adds value to the Avalon to generate greater buyer interest

7 Aug 2001

TOYOTA Australia has released a value-added, limited edition version of the Avalon in a desperate bid to boost sales of the large sedan.

Based on the Conquest variant, the Avalon Sorrento adds $4000 worth of extra kit - including air-conditioning, ABS, cruise control and alloy wheels - for only an additional $500.

Dual airbags, cruise control, trip computer, power windows and mirrors, remote central locking and a four-speaker CD stereo are already standard in the Conquest.

Toyota says it will offer 2000 examples of the Avalon Sorrento, which is priced at $31,990.

The local car-maker has failed to reach the 2000 monthly sales projected for the Avalon at its launch in July last year and has subsequently resorted to generous discounts and incentives in order to shift stock.

The limited edition Sorrento is the latest chapter in the saga.

The Sorrento's introduction may have been partly precipitated by the Avalon's disastrous sales performance in July, during which just 648 vehicles found new owners.

Toyota Australia recently embarked on a new advertising campaign in which Greg Norman is featured as the celebrity spokesperson for the Avalon, but the commercials seem to have had little effect - if the latest sales results are anything to go by.

One of the ads has also raised the ire of Holden - formerly plugged by Norman.

In the ad, a Holden Statesman parked at a golf course suffers a broken windscreen after being struck by an errant tee shot.

The striker of the wayward golf ball, believing the car belonged to Norman, apologises to him, only to be told : "Not my car, mine's the Toyota," by the golfing icon, who points to an Avalon parked adjacently.

Holden has sent a letter to Toyota to register its objection to the commercial and is believed to be considering legal action.

GoAuto can help you buy a new Avalon

Customer Terms and Conditions – New Car Lead enquires

Agreement

This is an agreement between GoAutoMedia Pty Limited ACN 094 732 457 of PO Box 18, Beach Road, Sandringham, VIC, 3191 (“we/us”), the owner and operator of the GoAuto.com.au website (“the website”) and the person wanting GoAuto.com.au to provide them with a lead for the purchase of a new car (“you”).

By completing a New Car Lead Enquiry, you agree to the terms and conditions and disclaimers and acknowledge the policies set out below.

Terms and Conditions

  • In order for us to effect a lead you must you must complete a New Car Lead Enquiry (“Enquiry”).
  • We will call you as soon as possible after you complete the Enquiry and certainly no later than the next business day. When we call, we will discuss with you your new car requirements.
  • You consent to our passing on the Enquiry and your requirements to an appropriate authorised motor car dealer as a lead.
  • We will contact you again in approximately eight days following your initial enquiry to check on the progress of the Enquiry.
  • While we will provide the dealer with the Enquiry and details of your new car requirements, we take no responsibility for what happens after passing on that material as a lead.
  • You acknowledge that we are a new car information service providing new car editorial information, pictures and prices to our customers as a guide only. Any new car prices published on the website are the manufacturers’ recommended retail prices and do not include delivery charges and on-road costs. Any authorized motor car dealer to which we pass on your Enquiry as a lead will provide you with full details of the price at which the vehicle will be sold to you.
  • You acknowledge that we do not sell motor vehicles. Any sale of a new car to you by a dealer after we have passed on your Enquiry to that dealer as a lead, is a sale by that dealer not by us.

Privacy Policy– New Car Lead Enquires

  • We take privacy very seriously. We understand that you will only complete an Enquiry if you can trust us to protect your personal information and use it appropriately. Our policy is to ensure that the personal information collected when you make an Enquiry is only used for the purposes of connecting you with an authorised motor car dealer.
  • We do not on-sell information collected from you or any other customer.
  • From time to time, we may email you with information or promotions that may be relevant for car buyers. You will continue to receive communications from us unless you tell us that you do not want to receive any advertising or promotional information in the future by unsubscribing from these communications.
close
* Denotes required field
** Australian inquiries only

Click to share

Click below to follow us on
Facebook  Twitter  Instagram

Toyota models

Catch up on all of the latest industry news with this week's edition of GoAutoNews
Click here