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News - GenesisNew chief for Genesis AustraliaNew horizons: New head of Genesis Motors Australia David Lederer brings broad experience of finance, product planning, sales and sales channel development from more than 24 years’ service at BMW Group Australia. David Lederer appointed head of Genesis Australia after 24-year stint at BMW Group29 Nov 2019 THE long search for a new head for the Australian arm of fledgling luxury car brand Genesis has ended with the appointment of 24-year BMW Group Australia veteran David Lederer.
Mr Lederer steps into a role vacated by former Genesis Motors Australia general manager Peter Evans, who departed in late April with just weeks to go before Genesis was due to officially transition from high-end Hyundai model line to standalone luxury car brand in June.
 Read more24th of September 2019  Genesis stays on track with unique approach‘Customer-centric’ strategy key for Genesis in Australia as Infiniti exits market25th of June 2019  Genesis not under pressure to succeed Down UnderBeing Genesis’ only RHD market does not place extra pressure on Australian operation25th of June 2019  Genesis plans sales outlet expansionAt least 10 ‘studio’ outlets for Genesis to cover 90 per cent of market24th of June 2019  Driven: Hyundai Genesis relaunched as G80Genesis chasing higher percentage of private sales with new G80 flagship sedan |
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