Big Cat gets customers' pat of approval

JAGUAR has maintained its number one position in the 2005 J.D. Power and Associates sales satisfaction index study in the United States.

It is the second consecutive year the British luxury car-maker has achieved top spot.

Last year Jaguar tied for first place.

In this year's study it now stands alone in the first position.

The Jaguar brand performed particularly well in the areas of "salesperson experience" and "paperwork/finance process" across its models, including the luxury XJ sedan.

"Placing at number one for the second consecutive year is a true testament to the excellent service our dealers provide," according to president Aston Martin Jaguar Land Rover North America, Mike O’Driscoll.

"The results reinforce our continuing commitment to delivering a wonderful purchase and ownership experience. Our dealers make the purchase of a Jaguar just as pleasurable as driving one of our cars."The JD Power study is based on responses from more than 37,000 new-vehicle buyers who purchased their vehicles in May of 2005, and measures the quality of the customer’s new vehicle purchase experience.

Jaguar's ranking in this latest study, follows consistent improvement in other recent J.D. Power surveys.

In the JD Power 2005 Initial Quality Study, Jaguar moved up to second place and maintained its position as the highest-ranked European car manufacturer for vehicle quality and dependability.