News - Market Insight - Market Insight 2016Market Insight: Mini boss targets growth for yearsSoft selling models shed and Countryman coming prepares Mini boom3 Oct 2016 - Mini Australia general manager Tony Sesto has declared that the BMW-owned British brand is no longer a niche player locally and will not return to that position, forecasting continued strong sales growth largely on the back of new products. - Speaking at the national media launch of the Mini JCW Convertible in Queensland recently, Mr Sesto said a focus on five core body styles instead of niche spin-offs was paying off as the brand moves towards capitalising on the booming SUV segment with the next-generation Countryman due in 2017. Click here for full story: Mini boss targets growth for years Read more28th of September 2016 Mini to capitalise on BMW electric techElectric Mini likely a goer, but buck could stop with Australian government23rd of September 2016 Driven: JCW Convertible to raise Mini recordPerformance JCW flagship drops its lid in pursuit of rising Mini sales1st of August 2016 Ray returns as Mini’s base variantMini Hatch and 5-door models get driveaway pricing with Ray |
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