News - Market InsightMarket Insight: High hopes for Hyundai’s new VenueHyundai to reassert itself at brand’s entry level with all-new Venue light crossover23 Apr 2019 By TERRY MARTIN -THE unveiling of the all-new Hyundai Venue ahead of its Australian arrival in the second half of the year heralds a significant first-time entrant for the South Korean brand as it looks to reassert itself as a dominant force at the compact end of the market.
-Hyundai Motor Co Australia (HMCA) has been hanging on this model for years, with the sales volume of its light-sized passenger cars eroding after the super-popular Korean-built Getz petered out in 2011 and the Indian-sourced i20 – which arrived to replace the Getz in 2010 – disappeared in 2016.
Read more18th of April 2019 New York show: Hyundai Venue shows offHyundai Venue small SUV to effectively replace Accent with sub-$20,000 price30th of November 2018 Hyundai to reveal Accent successor soonAccent replacement plans to be locked in early next year as Hyundai studies options23rd of March 2018 Light-car segment still important to HyundaiSourcing issues surround Hyundai’s next light car, but brand committed to segment |
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