Future models - Hyundai - 45 - conceptFrankfurt show: Hyundai teases EV design directionHyundai’s 45 concept to preview new design direction for future electric vehicles23 Aug 2019 HYUNDAI Motor Company will provide a hint at the future design direction of its electric vehicles (EVs) next month, with the 45 concept to make its international debut at the Frankfurt motor show.
The aptly named 45 concept has close ties with the first model to be badged as a Hyundai, the Pony from 1975, with the South Korean brand using it as inspiration for its latest all-electric offering.
Teased with a single darkened image of its rear end, the 45 concept will feature a full-width tail-light panel – a key design element shared with the Pony’s hatch body style.
The lighting signature of the tail-lights themselves is reminiscent of shape of the Pony’s twin headlight clusters, albeit with contemporary LED bulbs.
The Pony hatch’s steeply raked fastback form is also seen on the 45 concept alongside its dual vents either side of the rear glass and off-centre ‘Hyundai’ badge.
The 45 concept does not, however, stick to the established formula with its unconventional numberplate, which is another LED panel that this time displays the ‘45’ moniker.
“The new concept accentuates the forward-driven design direction while exploring the evolution of Hyundai’s ‘Sensuous Sportiness’ design language,” the company said in a press release.
“‘Sensuous’ stands for enhanced emotional values that customers can experience through design, and ‘Sportiness’ is determined to implement those values through innovative mobility solutions.”
This design language first appeared on the new-generation Sonata mid-size sedan that is due in Australian showrooms in the fourth quarter this year.
It is yet to be seen on an EV, with the Korean brand’s two current all-electric models, the Ioniq small hatch and Kona Electric small SUV, predating ‘Sensuous Sportiness’.
While a production model based on the 45 concept is yet to be confirmed, such a move would be similar to the one made by Honda with its retro Urban EV concept inspired by the original Civic.
Debuting at the 2017 edition of the Frankfurt motor show, the small hatch evolved ever so slightly to become the E. As reported, though, the production model will not be sold in Australia in the short term due its focus on the European market from launch.
The 45 concept will be fully revealed at 6.25pm (AEST) on Tuesday, September 10, at which time details regarding its zero-emissions powertrain are expected to be released.
For reference, the Pony borrowed most of its mechanics from Mitsubishi, but its exterior styling was penned by Giorgetto Giugiaro, one of the founders of Italian automotive design studio Italdesign. Read more22nd of March 2019 Driven: Hyundai Kona Electric charges upBattery-powered Hyundai Kona Electric small SUV checks in from $59,990 plus ORCsAll future modelsAlfa Romeo Abarth Alpine Alpina Audi Aston Martin BMW Bentley Chery Brabham Chrysler Chevrolet Cupra Citroen DS Dodge Fiat Ferrari Foton Ford Great Wall FPV Haval GWM Honda Holden Hummer HSV Infiniti Hyundai Jaguar Isuzu Kia Jeep Land Rover Lamborghini Lexus LDV Mahindra Lotus Mazda Maserati Mercedes-AMG McLaren MG Mercedes-Benz Mitsubishi Mini Opel Nissan Peugeot Pagani Proton Porsche Renault Ram Rover Rolls-Royce Skoda Saab SsangYong Smart Suzuki Subaru Toyota Tesla Volvo Volkswagen Motor industry news |
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